Building a Personal Brand

Status Of The Programme: 
Purpose of the Programme: 

This programme is designed to make delegates aware of the importance of their own personal brand within the organisation.

Program Outcomes: 
Program OutcomesLevelCredits

On completion of this programme learners will be able to:
• Explain what a Brand is.
• Explain the power of a Brand.
• Examine how to build a Personal Brand.
• Identify the 5 Ps of a Personal Brand.

Programme Outline: 

• What is a Brand?
• The Power of a Brand.
• How to build a Personal Brand.
• The five Ps of a Personal Brand.

Learning Assumed to be in Place: 

Delegates who wish to enroll on this programme should be competent in Communication at NQF Level 4.


Training Programme Duration: 1 Day.

Assessment: Learners will be formatively assessed in the classroom by means of activities.

Certification: Delegates will receive a certificate of attendance after completion of the programme.

Target Group: 

Any person, who works in a business environment, that needs to be aware of the importance of their own personal brand, within
the organisation.